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Case 4: ABM Product Presentation Folder

Swipe to see the backside. Translation between folder images.
Note: The color scheme of the design may vary. This folder follows the order 2-6-1/3-4-5 on its front and back.
Strategy:

The folder was provided along with other materials during the initial contact with event producers and venues. Its purpose is to address the persona's pain points and provide guidance on product usage and advantages to initiate a partnership with these stakeholders.

simbolo_flecha_no_alvo (1).png
Result:

The product received a positive acceptance rate in its first contact and was well-received by the target audience.

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